This is the story of how we won our award for Best Integrated Campaign at the 2021 UK Search Awards.
This campaign is proof of the success a true partnership between SEO, PR, and a client willing to make changes, can collectively achieve.
Together with our Digital PR partner Radioactive PR we successfully provided a seamless integration between PR and SEO which ultimately led to ProDog Raw achieving something it had never previously had – page one of Google for its key search term ‘raw dog food’.
This was a 6-month project that ran from HY 2021
THE HUNT FOR PAGE ONE ProDog Raw